You may browse around this blog if you like.
But there really aren't 15 other lessons.
Today, as usual (not!), you'll learn how to use cutting-edge Community Management technics for the interest of your company or client.
For you Community Manager, it is always helpful - if not absolutely necessary - to see which topics are leading conversations.
Traditional Community Managers watch their Facebook Newsfeed and their Twitter timeline. But that's usually not representative at all of which conversation is driving your target.
Some other ones follow a shortlist of blogs via Google Reader and receive Google Alerts. They also follow public trending topics on Twitter.
But YOU are not a "Traditional CM". And YOU are worth better than a "Some other CM".
YOU are a 3.0 Community Manager. Oh sweeet, other new expressions between <strong> tags! and here is your lesson #16:
1) Go to Spotify.
2) Build a mainstream playlist. Really, take the stuff in the Top lists, for a dedicated target.
3) After a few weeks, take your playlist back and filter it (Ctrl or Cmd + F) with a few words of your choice.
Here we can see that "love" is a true trending topic on my own playlist.
While other standard words such as "blue" or "plane" seem like empty buzzwords...
We would intuitively say they're popular, but they're not!
4) Okay, this is barely relevant, but you can now tell what's in your community's ears while consuming you content.
And more importantly, you can call yourself a disruptive Community Manager, "listening" to your community...
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